Category
Branding
Website Design
Social Media Templates
Contributors
Oniel Croal
Cheryl Jones
Project Summary
I worked with Career Moves Group (CMG), a London-based recruitment agency, to help rebrand their company. The aim was to modernize their brand while preserving their existing brand equity. Together with the CMG team, I created a new brand identity system that included a new logo, color palette, and typography. I also designed marketing materials such as business cards, brochures, and flyers that aligned with their new branding.
In addition to branding, I also revamped their website with a clean and modern design that effectively showcased their services and values. Social media templates were also created to maintain consistency across their social media channels. The rebranding project was a success, resulting in a modern, coherent look for CMG that has been well-received by both internal stakeholders and external clients. The new branding and marketing materials helped CMG to stand out in a competitive recruitment market.
